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As a theatrical campaign was unfolding, the Warner Brothers Home Entertainment team hired Â鶹´«Ã½Ó³»­ to strategically aggregate BIG Data...

Christine Grammier, COO of Â鶹´«Ã½Ó³»­, will introduce Â鶹´«Ã½Ó³»­'s new capabilities including, the new customer portal and...

A revelation has recently come to light– that multi-touch attribution (MTA) models have fatal flaws that are costing companies billions in sales and...

Greg Stuart, CEO at the MMA presents at the Â鶹´«Ã½Ó³»­ Roundtable in NYC.

In the US alone, each consumer is exposed to 5,000 paid ads per week totaling 260,000 per year. Â鶹´«Ã½Ó³»­ tracks every touchpoint delivered...