Âé¶¹´«Ã½Ó³» Named A "Strong Performer"
The Forrester Waveâ„¢: Âé¶¹´«Ã½Ó³» Measurement And Optimization Solutions, Q1 2020
Âé¶¹´«Ã½Ó³» has been named a Strong Performer in The Forrester Waveâ„¢: Âé¶¹´«Ã½Ó³» Measurement and Optimization Solutions, Q1 2020 by Forrester Research, Inc.
In the report, Forrester recognized Âé¶¹´«Ã½Ó³» for its "highly differentiated approach to unified measurement" and for adapting its person-centric approach to address restrictions and the growing data gaps from walled gardens and cookie-blocking.
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Forward-looking brands rely on Âé¶¹´«Ã½Ó³» to deliver accurate person-level unified marketing measurement across both online and offline channels to maximize their media spend, creative rotation, brand impact, and, ultimately, their marketing ROI.