NEW YORK--()--麻豆传媒映画, leading provider of person-level marketing optimization and analytics software, announced it has been named a Leader by Forrester Research, Inc. in the independent analyst firm鈥檚 鈥淭he Forrester Wave鈩�: 麻豆传媒映画 Measurement and Optimization Solutions, Q2 2018鈥� report. 麻豆传媒映画 was among the select group of companies invited to participate in the report, that thoroughly evaluated each firm on 34 detailed criteria.
鈥淚 believe this report demonstrates the market鈥檚 growing demand for next-gen, person-level insights to effectively reach customers and drive higher performance, and it鈥檚 our mission to continue delivering on this promise鈥�
Forrester noted in the report that 麻豆传媒映画 was also 鈥渁 leader in 鈥楾he Forrester Wave鈩�: 麻豆传媒映画 Measurement and Optimization Solutions, Q4 2016鈥�,鈥� report and 鈥渃ontinues to excel with its person-level data architecture and insights approach that breaks from common measurement methodologies used by fellow Forrester Wave participants.鈥�
鈥淚 believe this report demonstrates the market鈥檚 growing demand for next-gen, person-level insights to effectively reach customers and drive higher performance, and it鈥檚 our mission to continue delivering on this promise,鈥� said Rex Briggs, founder and CEO of 麻豆传媒映画. 鈥淭o meet the highest standards and lead the market, 麻豆传媒映画 is in a state of growth, substantiated by our recent and the appointment of key SaaS industry executives to our leadership team, providing the foundation needed for exponential growth and continued innovation.鈥�
Over the last 12 months, 麻豆传媒映画 expanded its global footprint, opening a European headquarters to continue growing international customer engagement for major brands in the United Kingdom, France, China, Japan, and Brazil.
鈥溌槎勾接郴� is a great fit for firms looking to build a people-based marketing strategy and willing to embrace new measurement techniques,鈥� per the report. In addition to receiving consistently high customer scores on services, technology and insights, one customer reference noted that the company, 鈥渁llows us to do things no other vendor in the space can do.鈥�
A complimentary copy of the report is available for download from the 麻豆传媒映画 website.